Sound City are proud to host a mentoring for scheme for young people taking part in Sound City Music Entrepreneur’s Training that enables industry professionals to mentor young industry hopefuls seeking further guidance to the first steps of their career. Mentors include Rebecca Ayres (Sound City), Emma Edgar (Wolf Alice’s Tour Manager), Mark Knight (MEC Wavemaker/Right Chord Music), Andy Kettle (Steaming Kettle PR), Kali Bradford (Distiller Music), Dave Connolly (Molecular Sound).

Past Speakers

  • Mike Murphy, Ditto Music:

  • Shell Zenner, Freelance Radio Producer, BBC Introducing

  • Queen Zee, Artist

  • Becky Ayres, Sound City

  • Andy Kettle, Steaming Kettle PR

  • Melanie Williams - University of Liverpool

  • Bill Ryder Jones - Artist

  • Timo Tierney - Artist, The Tea Street Band

  • Conrad Murray - Manager, SJM (The Courteeners, Stone Roses)


“My [first] chat with Emma went really well thanks! She gave me so much valuable advice and it was really, really helpful. We've added each other on WhatsApp so we'll stay in contact that way, and via email. Hopefully I'll be able to meet up with her over the next few months as she's based in Manchester, and she said she'd send me any opportunities that she thinks I might be interested in. Thanks for sorting this!” - Conor Giblin who’s being mentored by Wolf Alice’s Tour Manager, Emma Edgar.